Branding & Merchandise Design: Cal Poly Space Robotics Laboratory

Designing a Cal Poly laboratory logo for their official branded polo.

Role

Brand & Merch Designer

Brand & Merch Designer

Duration

4 Months

4 Months

Year

Spring 2025

Spring 2025

Location

San Luis Obispo, CA

San Luis Obispo, CA

Cal Poly's Space Robotics Laboratory trusted me to design the team's official logo that would be placed on their official university polos. After initial sketches, midpoint reviews, and weekly feedback meetings with the CPSRL clients, I designed a custom logo using Adobe Illustrator to combine the symbols of Saturn's rings and a gear, incorporating the multidisciplinary structure of the Aerospace Engineering Department.

Overview

In May 2025, CPSRL approached me about establishing a logo that incorporated elements of both space and robotics, hence the name. After bi-weekly meetings discussing drafts, mid-point designs, and small yet important refinements, I finalized combining the gear and orbital rings, core symbols of the organization. By establishing the laboratory's visual identity, I utilized Adobe Photoshop to create multi-color mockups for the official CPSRL polo T-shirts. Eventually the Cal Poly Green was selected and finalized, and the CPSRL official polo has been worn by its members at presentations, conferences, and internships.

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